President and CEO
Let’s be honest here, I’ve had a lot of jobs in my life; and I was really good at most of them. I was also really bored. I think in the back of my head, I always knew that I’d one day own a brewery because, well, I love beer.
But I didn’t always. There was a time in my life where I drank pretty much anything but beer (seriously, I had a bottle of Grey Goose in my freezer all the time). Then one day I discovered that I didn’t like beer because I didn’t buy good beer. Very quickly, I was inspired to try more beer and became a regular commentator on the Canadian beer industry as the founder of BeerSnob.ca and as a beer columnist for a few different Canadian publications. Now I am always in search of my next favourite beer and will selflessly sacrifice myself in the name of R&D.
Like many people, I thought that the craft beer industry was much more glamorous than it actually is. While it’s definitely not boring, it’s also not partying and drinking beer all the time. Yet, every morning, I wake up and think ‘awesome I get to go to work today!’
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